The Purple Tree

WELCOME TO THE PURPLE TREE

Learn how we're good for people and good for our planet.

PROUD TO BE WISCONSIN

Shop online now, remember there's even more in our store!

SHOP OUR CIVIL TEES

Help us change the dialogue one shirt at a time!

Shop by section

Apparel

Accessories

Home Goods

For Our Tiny Trees

Personal Products

Care Packages

Environment

Books

Shop with a conscience

Our small store is growing as we add our inventory online. Each gift for yourself or someone you know does impact the lives of others or the planet we all share. Your dollars do make a difference.

Learn about our products

Family Owned and Thriving

We are a family owned and operated store featuring items that are good for people and good for our planet. When you buy something at our shop, we promise that your purchase matters—that it does good for our community or for other communities.

Meet our family